Meghan Markle: Motherhood as a media strategy

Meghan Markle: Motherhood as a media strategy

Out of all the marketing moves for Meghan Markle to regain agency over her public image, her most recent Instagram feature may be her most strategic yet; soft power framed through the lens of motherhood. Meghan Markle has just released a series of intimate Instagram...
Fangirls and Stigma, why the mocking needs to end

Fangirls and Stigma, why the mocking needs to end

Mocking, ridicule and scorn. Fangirls have been navigating this kind of landscape for years, maybe it’s time we end the stigma surrounding these fans. I can quite clearly remember the feeling of seeing one of my favourite artists for the first time after Covid...
Taylor Swift owns her masters

Taylor Swift owns her masters

Taylor Swift has announced that she has successfully bought back her masters, and has admitted in a letter on her website that owning her music, no strings attached, was ‘all she ever wanted’.  After 4 years of re-releasing 5 of her old albums, coined under the term...